Chapter Officers |IIBA Tunisia 

Kamel Sellaoui, President of the IIBA Tunisia Chapter, brings over 25 years of experience in education management across Groupe Avicenne - René Descartes, Consord, APBS, and Polygon University , as well as professional experience with Big 4 firms EY and PwC. He is committed to imparting core concepts, techniques, and skills in Business Analysis to his students. By leveraging a strategic approach to education, Kamel seamlessly integrates practical knowledge and industry standards, empowering students to excel as competent Business Analysts. This not only propels their individual career growth but also fosters a robust Business Analysis community that contributes to value creation in companies and significantly impacts the national economy.

Safiya Zbidi is the founder and manager of the Tunisian Establishment for Agile Management (The Team). Before establishing The Team, Ms. Zbidi spent nearly twenty years working as a Business Analyst on digitalization projects across various sectors within the public service during her tenure at the National Center for Informatics (CNI) in Tunisia.

At The Team, she is currently utilizing her business analysis expertise in developing master plans and providing project management assistance to major state and private sector clients.

In 2022, Safiya Zbidi obtained her CBAP certification and is a founding member of the IIBA Tunisia Chapter, where she currently serves on the Board of Directors. She has also created a comprehensive set of course materials in business analysis. She has conducted numerous seminars to prepare participants for ECBA, CCBA, and CBAP certifications and practical workshops on applying various tools and techniques.

Aymen is a Certified Business Analysis Professional (CBAP) with the International Institute of Business Analysis (IIBA) and works as a consultant specializing in training, mentoring, and coaching in Business Analysis. With more than 16 years of experience across various sectors, including IT, government, and startup initiatives, he offers a wide array of expertise.

Fuelled by his strong passion for business analysis, entrepreneurship, and governance strategy, Aymen became the VP of Membership for the IIBA Tunisia Chapter in 2023. His goal is to expand the community of business analysts, promote awareness of the profession, and increase both the number of IIBA members and certified professionals in the Business Analysis field.

Meriem, VP Communications and Marketing at the IIBA Tunisia Chapter, brings over 9 years of experience in business analysis and communication, with a strong track record in stakeholder engagement and strategic messaging. She is passionate about enhancing communication strategies and ensuring that all members have access to valuable resources and networking opportunities. 

Since joining the IIBA, she has been instrumental in enhancing our social media presence, helping to foster communication and collaboration among our members.

She is focused on creating compelling narratives that resonate with IIBA members and stakeholders. She is also dedicated to enhancing the organization’s digital presence, ensuring that IIBA remains at the forefront of industry developments.